Tuesday.
Ordered and paid for a new PC yesterday.
“Between 4-7 days” to build and test it, fine I thought sounds about right.
Visited in person to pay and order, “One final thing, will it be ready in 4-7 days as stated on your website?”
“Oh yes! At the very latest, next Monday!”
Received an email from the PC builders department this morning…
“We’ve got all the parts in stock, we shall start building it on Wednesday 10th, then testing ready for dispatch on Friday 12th!”
Why do companies promise what they cannot deliver all the time?
In all my years in retail, I did the opposite and this was before I took a payment.
If it’s ready in a longer time customer won’t be disappointed, if it’s ready sooner customer will be chuffed. Win-win.
It does a company no favours, creates more hassle/cost for the customer and if delivery is later than promised, the customer feels let down with the service/business.
Factor in that the sales assistant has just increased the workload for their own call centre staff.
You wouldn’t pay to go into an art gallery and see a blank wall because the paintings will be on display in two days time would you.
After some ummming and arrrghing they changed the build date to Monday 1st.
All is well again.
Do better (as my first retail boss would say).